← All projects
Client work · RestaurantIn production

Boca de Lobo

Not just a digital menu: a 250+ product catalog with its own custom admin panel, for a grill restaurant with two locations in Buenos Aires. The business updates prices, promos and content without depending on me.

Boca de Lobo — home
The challenge

The business relied on a printed menu: updating a price or adding a dish meant reprinting, and there was no way for customers to see the full menu before arriving. There was also no agile way to manage 250+ products across two locations.

The solution

A digital menu accessible via QR from the table, plus a custom admin panel that gives the business full autonomy: CRUD for products, categories and promos, bulk price editing in a single operation, and configurable home highlights — no code required.

Architecture

One product, three fronts

Digital menu

The full menu, accessible via QR from the table.

  • 250+ products across 11 categories and 39 subcategories
  • Dietary icons (vegan, gluten-free, spicy…)
  • Promos with image or video and optional price
  • WhatsApp reservations with pre-selected location
  • Configurable home highlights

Admin panel

A custom CMS so the business manages everything itself.

  • CRUD for products, categories, subcategories and promos
  • Bulk price editing in a single operation
  • User management and global configuration
  • Editable table-service price
  • Dashboard with menu overview

Deploy & operations

Self-hosted VPS infrastructure, production-ready.

  • VPS with Nginx + PM2 and auto-renewing SSL
  • Daily DB and upload backups (14-day retention)
  • Images optimized to WebP on upload
  • 5 email inboxes with SPF/DKIM/DMARC
  • Technical SEO: sitemap, robots, OpenGraph, GA4
The result

From a printed menu that had to be reprinted to a 250+ product digital catalog the business manages on its own — bulk price changes, promos with photo or video, and full control over what shows on the homepage, all from the panel, with no developer in the loop.

Design

Rustic, bold, nocturnal

The identity steps away from the generic digital-menu look: an obsidian background, burnt-orange ember accents and cream text build a charcoal-grill atmosphere. Three typefaces in play add a handcrafted texture — vintage menu stamps and a typewriter feel.

Display: Eight Days A Week · Headings & prices: Mailart Rubberstamp · Body: Special Elite

Obsidian

#0A0A0A

Ember orange

#E85D26

Cream

#FAF3EB

Technical challenges

The hard parts, solved

01

A 5-phase data migration, zero downtime

Refactoring the "subcategories as a string" model into a relational table with foreign keys, with 250+ products live in production. Done in 5 progressive phases —DB → API → Admin → public frontend → cleanup— each independently deployable and with rollback available at any point.

02

Bulk price editing with a safe UX

A dedicated view to update all prices at once: it detects changes in real time, highlights what changed, shows the previous price on each altered input, warns before closing the tab with unsaved changes, and persists everything in a single atomic transaction on the backend.

03

Full DNS migration with the site live

Reconfiguring the DNS zone between the provider’s services (from Cloud Server to Professional Email) while keeping the site online, with under 20 minutes of downtime and manual SSL certificate regeneration after the switch.

Tech stack

Built end-to-end

Frontend

  • Next.js 15 (App Router)
  • React 19
  • TypeScript
  • Tailwind CSS 3

Backend

  • Node.js
  • JWT en cookies httpOnly
  • bcrypt
  • Roles

Database

  • SQLite
  • Prisma 6
  • Migración de datos custom

Infrastructure

  • VPS + CloudPanel
  • Nginx
  • PM2
  • Let's Encrypt (SSL auto)

Media

  • Sharp → WebP
  • QR con logo (multi-resolución)

Ops & SEO

  • Backups diarios (14 días)
  • Email SPF/DKIM/DMARC
  • Sitemap + robots + GA4
Inside the product

The platform in action

Home: the charcoal-grill vibe
Home: the charcoal-grill vibe
Admin panel: digital-menu dashboard
Admin panel: digital-menu dashboard
Bulk price editor (254 products)
Bulk price editor (254 products)
Locations with map and reservations
Locations with map and reservations
Digital menu on mobile (via table QR)
Digital menu on mobile (via table QR)
Menu QR with integrated logo
Menu QR with integrated logo

Need a system for your business?

From a website to a full management platform. Tell me what you need.